The PUBG Mobile x American Tourister collaboration has officially launched! This exciting partnership offers a special collection of luggage featuring the popular battle royale game's branding. Are you a PUBG Mobile enthusiast who wants to showcase your passion while traveling? Now you can! This limited-time collaboration, running until January 7th, provides both in-game and real-world items.
In-game, players can acquire a stylish American Tourister backpack and suitcase. But the real highlight is the limited-edition American Tourister Rollio luggage boasting PUBG Mobile branding. This isn't just limited to virtual items; American Tourister will also have a significant presence at the PUBG Mobile Global Championships finals, taking place this weekend at the ExCeL London Arena. This event will feature on-site activations and brand visibility.
This unexpected collaboration underscores PUBG Mobile's remarkable success in securing partnerships with major brands, ranging from automobiles to now, luggage. While Fortnite often collaborates with pop culture icons, PUBG Mobile consistently attracts prominent brands, showcasing its extensive reach and appeal. The partnership raises intriguing questions about the perceived market potential of mobile gaming by these companies. If you're attending the PUBG Mobile Global Championships this weekend, keep an eye out for those distinctive blue and yellow suitcases!
